Nouvelle Blooms Limited, headquartered at JKIA, 2nd Floor, Siginon Aviation, is a leading Kenyan export company specializing in premium flowers, tea, and coffee. Strategically located at East Africa’s busiest logistics hub, the company ensures fast, reliable access to global markets. Working closely with millions of smallholder farmers, Nouvelle Blooms is rooted in Kenya’s rich agricultural heritage while meeting international standards of quality, sustainability, and transparency..

Company Brief

Unique Selling Proposition (USP)

Tariff Advantage

Kenya enjoys strong tariff advantages in key global markets giving importers a clear pricing edge and higher margins. Kenyan exports (except arms) enter the European Union duty-free and quota-free, securing stable, long-term access for farmers and exporters.This also applied to UAE and COMESA countries.

In the United States, Kenya continues to enjoy a relative trade advantage with tariffs capped at 10%, while many competing African countries now face tariffs ranging between 30–50%. This competitive edge is further reinforced by ongoing negotiations for a new free trade agreement, which aim to secure duty-free and quota-free access for Kenyan exports, ensuring long-term market stability and growth opportunities.

A new trade deal with China will soon grant zero-tariff access for agricultural products like tea and coffee, further boosting competitiveness in Asia’s fastest-growing market.

Naturally Grown, Chemical-Free

Kenyan produce is cultivated without chemical additives, delivering safe, healthy, and natural products that meet the growing global demand for organic and sustainable foods.

Sustainable Livelihoods

Sourced from over 7.5 million smallholder farmers, each purchase directly empowers rural households, supporting women, youth, and communities, while strengthening Kenya’s agricultural economy.

Reliable Supply Capacity

Kenya’s advanced production, processing, and logistics infrastructure ensures consistent, large-scale, and timely deliveries for international buyers.

Superior Taste Profile

Kenyan tea and coffee rank among the world’s finest in sensory quality—renowned for their rich flavor, aroma, and uniqueness, winning global consumer loyalty.

Full Traceability

Every product is backed by a transparent traceability system—from farm to export—guaranteeing buyers and consumers confidence in origin, quality, and ethical sourcing practices.